My heart sunk as I realised the boxes had been printed inside out. I assembled and packed 70 boxes by hand (did you see the video I posted on Instagram?!) Only once I finished the last box, did I notice the corners seemed a bit…squishy? Sort of flimsy, not quite as rigid as I would have expected. A standard brown box would arrive in the mail, but inside, an inky floral surprise! Also, those shipping stickers and customs paperwork are UGLY – I didn’t want them plastered all over the pretty pattern! The boxes were designed to have my botanical print on the inside, so the pattern would be a surprise when it was opened. I’d hand embellished all the books, written all the postcards and now I was wrapping! I spritzed each box with Jo Malone’s Honey Suckle and Davana – I imagined the floral scent floating out the box as it was unwrapped, creating a glorious perfume. It seemed to fit so perfectly with the story of the book.Įverything was going well. Isle of Arran is where my Grandparents lived and this particular scent was inspired by the fragrance of a garden after a rainstorm. Each box would contain a cluster of little parcels, each wrapped in blush pink tissue Faber Castell Polychromo colouring pencils, a little envelope containing a trio of colouring notecards, a postcard from me and a bar of After the Rain soap made by Arran Aromatics. First out of the box im just going to pull things out in no particular order. I know youre here to see whats inside so lets dive into the unboxing, and this is what the box looks like inside. I had this idea of the books arriving in boxes, with tissue paper and gold foil stickers and printed washi tape. Everything will be linked in the description box if you want to take advantage of that offer other than that. I wanted to do something special for this launch, because World of Flowers is a special book. I think it makes sense to have those books in the hands of those people that inspire our community (as opposed to the Book Editor at the New York Times…!).
I don’t send books to Journalists, I send them to Colourists. Colour with Claire posted one of the first unboxing videos and it made me SO HAPPY! You may have spotted some advance copies of World of Flowers on social media this week.
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